From local ingredients to eco-friendly production, ÉCONOMUSÉE® Network Society members are embracing sustainability in tourism. Supported by GreenStep and the ENS, these artisan businesses are making measurable progress—proving that cultural heritage and environmental responsibility can go hand in hand.
COTA is the first Indigenous DMO in North America to earn GreenStep’s Silver Sustainable Tourism Certification—recognizing their leadership in responsible, community-led tourism in Eeyou Istchee.
The Association Hôtellerie du Québec (AHQ) is leading the way on sustainability by partnering with GreenStep to offer exclusive programs that help hotels measure, manage, and reduce their environmental impact.
Canada’s Bill C-59 introduces strict greenwashing rules, significantly affecting how tourism businesses communicate their sustainability efforts. Ensuring your eco-claims are verified is essential to protect your credibility and avoid penalties. Discover how to audit your claims, substantiate your marketing, and embrace transparency for long-term success.
Sustainability is becoming a key driver in tourism. This post explores global trends, Canada’s progress, and how businesses can take meaningful, measurable action to build resilience and stand out in a changing market.
GreenStep is proud to support a new suite of sustainable development initiatives launched by the…
GreenStep Solutions and the Indigenous Tourism Association of Canada (ITAC) are pleased to announce the signing of a Memorandum of Understanding (MOU) to advance both reconciliation in Canada and sustainability in Indigenous tourism.
The British Columbia Hotel Association (BCHA) and GreenStep are proud to announce the renewal of…
GreenStep is pleased to recognize that Tourisme Montréal has just set a new benchmark, achieving Silver Certification from GreenStep, earning an impressive 74%—the highest score ever recorded in GreenStep’s sustainable tourism certification process for a destination,
With looming U.S. tariffs creating uncertainty for many Canadian industries, tourism can serve as a key economic driver by boosting domestic travel, attracting value-aligned international visitors. At a time when Canadian pride is reaching new heights, tourism offers a powerful way to share our national identity with the world while strengthening local economies.
Destination Ontario has become the first provincial marketing organization to sign the Sustainable Tourism 2030 Pledge and pursue GreenStep Solutions’ organizational certification, with its criteria recognized by the Global Sustainable Tourism Council.
GreenStep’s team has just returned from the Global Sustainable Tourism Council (GSTC) conference in Stockholm,…
