GreenStep has made GSTC Certification more accessible for accommodations and tour operators through its Canadian-made, GSTC-Recognized Standard. Certification is quickly becoming an industry expectation: OTAs use it for search ranking, cruise lines and corporate travel buyers are setting supplier targets, and new laws in Canada and the EU require proof behind sustainability claims.
GreenStep has become the first North American-based GSTC-Recognized Standard Owner to make GSTC Certification available to hotels, accommodations and tour operators. Through a partnership with RoyalCert, a GSTC-Accredited Certification Body, tourism businesses can now pursue independent third-party certification against the GreenStep Sustainable Tourism Standard, giving operators a globally recognized way to verify their sustainability practices and strengthen their standing with travellers, trade partners and booking platforms alike.
Les Îles de la Madeleine has become the first destination in Canada to achieve Sustainable Tourism Gold Certification, a milestone built on over two decades of community-driven commitment to responsible tourism development.
16,524 businesses. 5,597 tCO₂e mitigated. 18 years. GreenStep’s 2025 Impact Report captures the cumulative work of our team, clients, members, and partners since 2008.
The Greater Toronto Hotel Association (GTHA) and GreenStep today announced a landmark partnership to advance sustainable practices across the Greater Toronto Area’s hotel sector.
Seven best practices for sustainable tourism destinations, with insights from Canadian regions and guidance on building a measurable sustainability strategy.
Fernie achieves GreenStep Sustainable Tourism Bronze Certification, highlighting leadership in responsible tourism and environmental stewardship.
GreenStep and Hostelling International Canada have launched a partnership to strengthen sustainability measurement and develop a long-term strategy supporting responsible travel across Canada’s hostel network.
Regional Tourism Organization 8 (RTO8) has achieved Silver Destination Certification for Kawarthas Northumberland through GreenStep’s Sustainable Tourism Destination Standard, marking an important milestone in the region’s sustainability journey. The internationally recognized designation reflects meaningful progress in destination management, environmental stewardship, and community well-being, while positioning the region to grow tourism responsibly for the long term.
Our clients and partners are actively advancing sustainability through their leadership and long-term commitments. In recognition of this work, GreenStep makes annual charitable contributions on their behalf. This year’s giving supports ecosystem protection in Canada and programs that empower women and girls in developing countries.
GreenStep launches Destination360, a new integrated service to help tourism destinations measure, plan, and accelerate sustainability and climate action efforts.
GreenStep Solutions welcomes Namendra Anand as Senior Manager, EcoFund and Decarbonization. With over 20 years of experience in energy, sustainability, and funding, Namendra shares his journey, insights, and vision for helping businesses take measurable, financially viable climate action.