Cree Outfitting and Tourism Association

The Cree Outfitting and Tourism Association (COTA) and Eeyou Istchee Tourism are member-driven organizations dedicated to developing a world-class, sustainable tourism industry in the Eeyou Istchee region of Quebec. Their mission is to foster tourism that is deeply rooted in Cree culture, values, and way of life, while supporting Cree communities, institutions, and businesses. They provide a range of services including training, funding support, marketing, and cooperative advertising to help Cree tourism professionals and businesses thrive.

COTA and Eeyou Istchee Tourism also focus on sustainability and innovation, offering programs for youth, community development, and industry readiness. They play a key role in connecting visitors with authentic Cree experiences and promoting the region as a unique travel destination. Recent initiatives include securing government funding for tourism projects and hosting annual conferences to strengthen the local tourism sector.